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8 min read

Tags: Engagement, Marketing & Communications

Member Engagement Scoring: Using Your Data To Measure and Drive Engagement


Member engagement scoring helps you see how engaged your members are, based on their digital behaviors, from your website to email marketing to community.

David Jovel
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Tags: B2B, B2C, Community Strategy

Is Your Community Losing Members? How to Perform a Churn Analysis


Discover the hidden patterns behind member churn and learn how a targeted analysis can help you retain your most valuable members and strengthen community health.

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8 min read

Tags: Engagement, Member Data

Turn Your Member Data Into Action


Turn your member data into actions! Learn how to create a data-driven campaign to improve member engagement and organizational outcomes.

Higher Logic
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AI and community

4 min read

Tags: AI, Community Strategy

Harnessing the Power of Human Community and AI with watsonx


Higher Logic collaborated with IBM to embed watsonx into our platform, giving online communities like IBM TechXchange on-demand answers.

Rob Wenger
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association member using the association's mobile app

5 min read

Tags: Events, Mobile, Community Strategy, Engagement

Engage Members Anytime, Anywhere: Mobile Apps for Associations


Mobile apps have become an essential tool for associations. We need to meet members where they are, which is increasingly on their mobile devices. Learn tips for using an app to increase member value.

Kelly Whelan
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Tags: B2B, B2C, Community Strategy

Crafting the Narrative: 3 Tips for Articulating the Value of Your Community


Learn how to show the value of your community by collecting the right data, aligning metrics with business goals, and leveraging analytics support.

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Tags: B2B, B2C, Community Strategy

How to Benchmark Your Online Community Against Itself


Discover why the best way to measure your community’s success is by benchmarking against your own growth. Learn how to assess your community’s progress through lifecycle stages and focus on continuous improvement.

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Higher Logic Thrive is purpose-built for associations.

With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!

woman helping digitally transform her organization