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Member using association's learning management system to seek education

4 min read

Tags: Acquisition, Engagement, Non-Dues Revenue, Retention

Association Education Trends and Opportunities


More than ever, today’s associations must embrace innovative learning strategies to engage members and create ongoing value through their educational programs.

Kelly Whelan
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Tags: B2B, B2C, Retention

4 Ways Community Helps Reduce Churn Rate


Discover four ways an online community can help identify customer satisfaction issues and provide strategies to reduce churn.

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Tags: B2B, B2C, Customer Success, Retention

Thinking About a Customer Hub? Here’s Why an Online Community Should Be the Core


Learn how to build a community hub that ties everything together—support, feedback, training, and recognition—all in one place.

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Association member considering membership renewal

6 min read

Tags: Engagement, Retention

How to Get Association Members to Renew in 2024 and 2025


Time to update your association's member retention strategy. What makes members renew? We read the 2024 Membership Marketing Benchmark Report from MGI and pulled out some tips. 

Higher Logic
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Calculating your member retention rate

8 min read

Tags: Retention

How to Calculate Member Retention Rate: A Step-by-Step Guide


Learn how to calculate member retention rate in 5 easy steps. Understand the formula and find out why it's crucial for your organization's growth.

Sarah Spinosa
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Tags: Advocacy & Engagement, B2B, B2C, Customer Success, Retention, User Experience

Connecting Community Content to Customer Experience and Marketing


All too often, brand communities get developed in a vacuum—as siloed initiatives that bring together important stakeholders too late and too little.

Carrie Melissa Jones
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association member exploring credentialing programs

8 min read

Tags: Acquisition, Engagement, Non-Dues Revenue, Retention

Micro-credentials, Certificates, and Certification: Addressing Missed Opportunities in Association Credentialing Programs


Credentials offer major value for your members, but they can be challenging to manage. Learn how to make your certification, certificate, and other credentialing programs easier for staff and a better experience members.

Kelly Whelan
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Executive buy-in

Tags: B2B, B2C, Customer Success, Product Adoption, Retention

How to Get Executive Buy-In for Community-Based Customer Success


You need the executive green light to acquire customer community tools – we're here to help you make your case. Learn how to convey the customer success and business benefits of a vibrant and engaged community so you can secure buy-in.

Jeff Breunsbach
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Higher Logic Thrive is purpose-built for associations.

With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!

woman helping digitally transform her organization